The MPI Ottawa Lunch and Learn format is very simple: we provide small group education sessions on a complimentary basis to our MPI Members over the lunch hour. Please note that food and beverages are not provided and this is a BYOL (Bring Your Own Lunch) session.
Stay connected and use #L&L on Twitter to follow conversations about current and future Lunch and Learn events.
Pre-registration is mandatory. Please provide at least 24 hour notice if you wish to cancel a registration.
TOPIC: Social Media: Is it a conversation, branding or lead generation tool?
LEVEL: New to the industry, Advanced or Senior Planners
DATE: Thursday, January 14, 2016
TIME: 12:00pm – 1:00pm
LOCATION: La Charette, 460 West Hunt Club Road (at Merivale)
SPEAKER: Barbara Munshaw
Social media has become part of our culture. How you use social media today will directly effect how your target market views your company, how people will find you online and interact with you before they meet with you.
By the end of the session you will have learned how to:
- effectively use Google when using social media;
- effectively brand and message ensuring consistency across the web;
- How to use social media to promote before, during and after an event;
- create and use a social media calendar.
CIC credits will be posted shortly.
Barbara Munshaw is the founder and owner of Social Media Marketing Ottawa & Virtual Assist Girl. Barbara has been in the digital marketing field for over 8 years and has specialized in social media marketing since the social networks opened up their platforms for businesses to use as a promotional tool. She is best known for being able to explain how these tools work in a way and language that the average person can understand. Barbara works with clients across the U.S and Canada by creating a digital marketing plan and implementing the plan across all of her clients’ digital marketing platforms.
Make sure to follow and connect with Barbara using @BarbaraMunshaw
La Charrette is a state-of-the-art event venue designed to boost productivity, inspire creativity and have the most fun! Connect with La Charrette on twitter @charretteottawa
Date(s) - 14/01/2016
12:00 pm - 1:15 pm
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